When Aycin Wateridge decided to start a skincare line, it was unquestionable for her to use anything other than natural organic products. B Organic is a line of skincare and bath products with no nasty chemicals. It’s great for babies and adults who have sensitive skin and suffer from eczema, dermatitis and psoriasis. The line uses plant derived ingredients and eliminates skin irritants as much as possible. The range also includes shampoos, conditioners, body balms and bubble baths.
WLM caught up with founder Aycin recently:
What inspired you to start your business?
I created B Organic Skincare due to necessity. Our daughter was born with severe eczema and for several years she suffered with it. Often we would hear her crying at night and we would find her bleeding where she had scratched in her sleep. The products prescribed to us by our doctor only helped on the short term and the eczema would come back. We found organic products which were SLS and Paraben free, but eliminating these chemicals was not enough. There are worse chemicals that are being used in organic products that still can damage the skin. We tried everything on the market but none of them ever seemed to work. I read everything there was, including how other cultures deal with skin conditions. I spoke with experts to find out the best way to deal with the problem. The result of which was the creation of what we believe is the most gentle organic skincare and bath products with the best certified organic ingredients we could possibly find. Our products are not only organic, but free from so many nasty chemicals. All our products are suitable for sufferers of eczema and sensitive skin.
What measures do you take to ensure your products are ethical?
I choose our ingredients very carefully. We always choose fair trade certified organic ingredients wherever possible. We don’t use nasty chemicals in our products to produce them cheaply – we only use very high quality ingredients.
What policies does B Organic have to minimize its carbon footprint?
All our products are made in the New Forest and we source our ingredients from the UK and never airfreight our ingredients or containers. We also use recyclable containers for our products.
What is your best seller?
Our Soothing Body Balm is our best seller. It soothes eczema, dermatitis and sensitive skin. It works wonders that all my customers are asking for this product to be available on prescription. We are expecting an award from TIPS very soon.
How do you juggle your business and being a mum?
I love having the time to spend with my daughter. I can arrange my own hours, most of the time I work longer hours after she goes to bed, but we get to have fun times together. I have the luxury of taking her to her swimming lessons and dance classes in the mornings and we get to cook together after school. I love being a mum and she is the most important thing in my life. Having my own business allows me to spend more time with my daughter and family.
Where can we find your B Organic products?
You can buy them directly from our online store at www.b-organic.co.uk and soon our products will be available in the pharmacies and health stores very soon.
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